Laursen, Gert H. N.
Business analytics for Sales and Marketing Managers : How to Compete in the Information Age / Gert H.N. Laursen. - Hoboken, New York : John Wiley & Sons, 2011. - xiii, 242 p. : ill. ; 24 cm.
9780470912867
Consumers' preferences
Consumers
658.834 / G-L 2011
BKE200958
BKE200959
Business analytics for Sales and Marketing Managers : How to Compete in the Information Age / Gert H.N. Laursen. - Hoboken, New York : John Wiley & Sons, 2011. - xiii, 242 p. : ill. ; 24 cm.
9780470912867
Consumers' preferences
Consumers
658.834 / G-L 2011
BKE200958
BKE200959