McGuire, Kelly Ann.
Hotel pricing in a social world : driving value in the digital economy / Kelly A. McGuire, PhD. - xxii, 329 pages : illustrations ; 24 cm - The Wiley & SAS business series .
Includes bibliographical references and index.
9781119129967 (cloth)
2015033007
Hotels--Rates.
Online social networks--Economic aspects.
Electronic commerce.
Revenue management.
TX911.3.R3 / M35 2016
910 HOT 2016
BKE201504
BKE201505
Hotel pricing in a social world : driving value in the digital economy / Kelly A. McGuire, PhD. - xxii, 329 pages : illustrations ; 24 cm - The Wiley & SAS business series .
Includes bibliographical references and index.
9781119129967 (cloth)
2015033007
Hotels--Rates.
Online social networks--Economic aspects.
Electronic commerce.
Revenue management.
TX911.3.R3 / M35 2016
910 HOT 2016
BKE201504
BKE201505
