000 | 00599nam a22001937a 4500 | ||
---|---|---|---|
003 | FBU | ||
005 | 20160426092541.0 | ||
008 | 160426b xxu||||| |||| 00| 0 eng d | ||
020 | _a9781118480182 | ||
040 |
_aFBU _bDLC |
||
082 |
_214 _a658.872 _bA-S 2012 |
||
100 | 1 |
_aSavar, Avi. _d1973- |
|
245 | 1 |
_aContent to commerce : _bengaging consumers across paid, owned and earned channels / _cAvi Savar. |
|
260 |
_aHoboken, _bNew Jersey: Wiley, _c2012. |
||
300 |
_axlvi, 242 pages : _billustrations ; _c24 cm |
||
650 | _aSocial marketing. | ||
650 | _aInternet marketing. | ||
942 |
_2ddc _cQ CH A |
||
999 |
_c3372 _d3372 |