000 01975cam a22003258i 4500
001 19764061
003 FBU
005 20200702145956.0
008 170623s2017 mau 000 0 eng c
010 _a 2017023235
020 _a9781633693937
_q(pbk. : alk. paper)
040 _aMH/DLC
_beng
_erda
_cMH
042 _apcc
050 0 0 _aBF637.P4
_bI53 2017
082 0 0 _a303.3/42
_223
_bEMO 2017
245 0 0 _aInfluence & persuasion.
246 3 _aInfluence and persuasion
263 _a1712
300 _apages cm
490 1 _aHBR emotional intelligence series
505 0 _aUnderstand the four components of influence: where emotions fit in / Nick Morgan -- Harnessing the science of persuasion: back to behavioral basics / Robert Cialdini -- Three things managers should be doing every day: build trust, a team, and a network / Annie McKee -- Learning charisma: captivate and motivate / John Antonakis, Marika Fenley, and Sue Liechti -- To win people over, speak to their wants and needs: know--and empathize with--your audience / Nancy Duarte -- Storytelling that moves people: unite an idea with an emotion, an interview with Robert McKee / by Bronwyn Fryer -- The surprising persuasiveness of a sticky note: build personal connections / Kevin Hogan -- When to sell with facts and figures and when to appeal to emotions: head versus heart / Michael D. Harris.
520 _aChanging hearts is an important part of changing minds. With research into how appeals to human emotion can help you make your case and earn authority as a leader, this book presents both comprehensive frameworks for developing a influence and small, simple tactics that you can use to convince others every day.--
650 0 _aInfluence (Psychology)
650 0 _aPersuasion (Psychology)
650 0 _aWork
_xPsychological aspects.
830 0 _aHBR emotional intelligence series.
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cQ CH A
999 _c4830
_d4830